Búsqueda de LIBROS DEL AUTOR: kolb

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  • SYSTEMS APPROACH TO ASTROBIOLOGY
    ebook
    SYSTEMS APPROACH TO ASTROBIOLOGY
    VERA M. KOLB / BENTON C. CLARK
    Systems thinking/analysis is widely applied for solving complex problems in engineering and certain other fields. Astrobiology, which inherently involves complex problems, can benefit from such an approach. This book provides the background and methodology of this approach for professionals, upper-level undergraduate students, and others with an interest in astrobiology topics....

    $1,339.00

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  • SPITZBÖGEN
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    SPITZBÖGEN
    ANNETTE KOLB
    Auszug: "Es gibt Leute, die mit Recht oder Unrecht im Rufe stehen, daß sie Unglück bringen. So war Offenbach als „Brandstifter“ berühmt, und sein Verweilen in einem Hause galt als Signal für eine Feuersbrunst. Daß aber auch Städte sich dem einzelnen feindselig erweisen können, dürften die wenigsten noch erfahren oder bemerkt haben. Nun, mein Jettadore war Florenz. In was für Kl...

    $39.70

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  • ABSOLUTE ESSENTIALS OF MARKETING RESEARCH
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    ABSOLUTE ESSENTIALS OF MARKETING RESEARCH
    BONITA M. KOLB
    This short textbook provides students with a concise yet comprehensive overview of the fundamentals of marketing research. Mapped closely to the structure of a typical Marketing Research module, the book takes the student through the full process, from developing the hypothesis and setting the research question, to developing and conducting the research, and finally to analysin...

    $539.00

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  • EVENT MANAGEMENT FOR THE TOURISM AND HOSPITALITY INDUSTRIES
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    EVENT MANAGEMENT FOR THE TOURISM AND HOSPITALITY INDUSTRIES
    BONITA M. KOLB
    Event Management for the Tourism and Hospitality Industries provides a theoretical and practical approach to teach students of Tourism and Hospitality the basics of planning, managing and evaluating all types of events. Chapters cover skills such as visitor segmentation, product analysis, developing a budget, promotion and after-event assessment. Special emphasis is placed on c...

    $1,039.00

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  • MARKETING STRATEGY FOR THE CREATIVE AND CULTURAL INDUSTRIES
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    MARKETING STRATEGY FOR THE CREATIVE AND CULTURAL INDUSTRIES
    BONITA KOLB
    Developing and executing marketing strategies is a vital aspect of any business and few books currently cover this with relation to creative industries. This textbook provides students and managers in the creative industries with a solid grounding in how to maximize the impact of their marketing efforts across a range of business types in the creative and cultural industries. T...

    $1,099.00

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  • ENTREPRENEURSHIP FOR THE CREATIVE AND CULTURAL INDUSTRIES
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    ENTREPRENEURSHIP FOR THE CREATIVE AND CULTURAL INDUSTRIES
    BONITA M. KOLB
    Artists, musicians, actors, singers, designers and other creative individuals need to understand basic business concepts if they are to successfully pursue their chosen artistic profession. These skills have historically not been taught to creative students, which leaves them unprepared to make a living from their artistic efforts. Entrepreneurship for the Creative and Cultural...

    $1,239.00

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  • MAKING SENSE OF MONUMENTS
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    MAKING SENSE OF MONUMENTS
    MICHAEL J. KOLB
    Stonehenge, Machu Picchu, Confederate statues, Egyptian pyramids, and medieval cathedrals: these are some of the places that are the subject of Making Sense of Monuments, an analysis of how the built environment molds human experiences and perceptions via bodily comparison. Drawing from recent research in cognitive neuroscience, psychology, and semiotics, Michael J. Kolb explor...

    $1,099.00

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  • HANDBOOK OF ASTROBIOLOGY
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    HANDBOOK OF ASTROBIOLOGY
    VERA M. KOLB
    Choice Recommended Title, August 2019 Read an exclusive interview with Professor Vera Kolb here. Astrobiology is the study of the origin, evolution, distribution, and future of life on Earth. This exciting and significant field of research also investigates the potential existence and search for extra-terrestrial life in the Solar System and beyond. This is the first handbook i...

    $1,239.00

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  • THE EARLY UNIVERSE
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    THE EARLY UNIVERSE
    EDWARD KOLB
    The Early Universe has become the standard reference on forefront topics in cosmology, particularly to the early history of the Universe. Subjects covered include primordial nubleosynthesis, baryogenesis, phases transitions, inflation, dark matter, and galaxy formation, relics such as axions, neutrinos and monopoles, and speculations about the Universe at the Planck time. The b...

    $1,839.00

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  • MARKETING RESEARCH FOR THE TOURISM, HOSPITALITY AND EVENTS INDUSTRIES
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    MARKETING RESEARCH FOR THE TOURISM, HOSPITALITY AND EVENTS INDUSTRIES
    BONITA KOLB
    This is a user-friendly textbook that covers qualitative, quantitative and social media methods, providing tourism, hospitality and events students and course leaders with an accessible guide for learning and teaching marketing research. The book contains essential information on how to conduct research on visitor trends, experiences, preferences and lifestyles, shedding light ...

    $1,279.00

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  • MARKETING RESEARCH
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    MARKETING RESEARCH
    BONITA KOLB
    An introductory textbook that provides students with the essential information needed to plan and perform marketing research for the first time. The Second Edition presents a balanced mix of qualitative and quantitative methods, reflecting contemporary trends. This includes a new chapter on Netnography and new and increased coverage of the digital aspects of marketing research ...

    $1,275.50

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  • TOURISM MARKETING FOR CITIES AND TOWNS
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    TOURISM MARKETING FOR CITIES AND TOWNS
    BONITA KOLB
    Understanding how places, particularly cities and towns, are marketed to and consumed by tourists, is vital to anyone working in the tourism industry. By creating and promoting a unique branded destination, the successful marketer can attract new visitors to their city or tourism attraction. With the rise of social media, there is even more scope to explore how tourism marketer...

    $1,559.00

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  • TUNNEL VISIONS
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    TUNNEL VISIONS
    MICHAEL RIORDAN / LILLIAN HODDESON / ADRIENNE W. KOLB
    Starting in the 1950s, US physicists dominated the search for elementary particles; aided by the association of this research with national security, they held this position for decades. In an effort to maintain their hegemony and track down the elusive Higgs boson, they convinced President Reagan and Congress to support construction of the multibillion-dollar Superconducting S...

    $329.00

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  • ASTROBIOLOGY
    ebook
    ASTROBIOLOGY
    VERA M. KOLB
    Astrobiology: An Evolutionary Approach provides a full course in astrobiology with an emphasis on abiogenesis and evolution. The book presents astrobiology both as a developing science and as the science of the future.The origins of life and the possibility of life elsewhere continues to be a subject of scientific and philosophical examination. The ...

    $2,500.00

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  • ASTROBIOLOGY
    ebook
    ASTROBIOLOGY
    VERA M. KOLB
    Astrobiology: An Evolutionary Approach provides a full course in astrobiology with an emphasis on abiogenesis and evolution. The book presents astrobiology both as a developing science and as the science of the future.The origins of life and the possibility of life elsewhere continues to be a subject of scientific and philosophical examination. The ...

    $2,500.00

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  • BRAIN PLASTICITY AND BEHAVIOR
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    BRAIN PLASTICITY AND BEHAVIOR
    BRYAN KOLB
    There are few books devoted to the topic of brain plasticity and behavior. Most previous works that cover topics related to brain plasticity do not include extensive discussions of behavior. The first to try to address the relationship between recovery from brain damage and changes in the brain that might support the recovery, this volume includes studies of humans as well as l...

    $1,259.00

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  • THE WEIMAR REPUBLIC
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    THE WEIMAR REPUBLIC
    EBERHARD KOLB
    In the first part of the book, Professor Kolb provides a clear historical narrative of the political, social, economic and cultural developments of the Weimar Republic, setting it within the international context of the inter-war period. In the second part he surveys and analyses scholarly research in the field which sheds light on the problems and controversies of the period i...

    $999.00

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  • UNDERSTANDING AGING AND DIVERSITY
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    UNDERSTANDING AGING AND DIVERSITY
    PATRICIA KOLB
    The demographic phenomena of increased life expectancy, increasing global population of older adults, and a larger number of older people as a proportion of the total population in nations throughout the world will affect our lives and the life of each person we know. The changes will result in challenges and benefits for societies and people of all ages. These events need to b...

    $1,099.00

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  • MARKETING RESEARCH FOR NON-PROFIT, COMMUNITY AND CREATIVE ORGANIZATIONS
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    MARKETING RESEARCH FOR NON-PROFIT, COMMUNITY AND CREATIVE ORGANIZATIONS
    BONITA KOLB
    'Marketing Research for Non-profit, Community and Creative Organizations' is a comprehensive guide to conducting research methods within the non-profit sector. Highly practical, the purpose of the book is two-fold. Firstly, it aims to educate the readers on how research can be utilized to help their organization reach its goals. Secondly, it shows how to conduct different metho...

    $1,379.00

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  • TERATOGENS: CHEMICALS WHICH CAUSE BIRTH DEFECTS
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    TERATOGENS: CHEMICALS WHICH CAUSE BIRTH DEFECTS
    KOLB MEYERS, V.
    This multi-author work deals with the practical aspects of teratogens - chemicals which cause birth defects. It is designed for use as a unique guide to these chemicals in which one can find all relevant information. The issues covered include: how to obtain information about the teratogenic potential of chemicals; teratogenic chemicals in undergraduate chemistry laboratories...

    $928.00

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  • MARKETING FOR CULTURAL ORGANIZATIONS
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    MARKETING FOR CULTURAL ORGANIZATIONS
    BONITA M. KOLB
    Marketing for Cultural Organizations presents traditional marketing theory with a focus on the aspects most relevant to arts or cultural organizations. The book explains how to overcome the division between the concepts of high art and popular culture by targeting the new tech savvy cultural consumer. As arts patronage has declined, and given new technological advances, arts or...

    $1,499.00

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  • MARTIN LUTHER AS HE LIVED AND BREATHED
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    MARTIN LUTHER AS HE LIVED AND BREATHED
    ROBERT KOLB
    Luther's oft-recounted life made a profound impact on his contemporaries. Some revered him; some hated him. This volume provides a brief narrative of the unfolding events that took place from his birth to a young entrepreneurial family through his turbulent career as university professor and public figure to his death while on a mission to reconcile a feuding princely family. F...

    $426.00

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  • FOR ALL THE SAINTS
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    FOR ALL THE SAINTS
    ROBERT KOLB
    Martyrs have long played a vital role in Christian life, thought, theology, and piety. Robert Kolb, an acknowledged authority on the history of the Lutheran Reformation in Germany, offers a thorough and illuminating analysis of the way German Lutherans changed the perceptions of martyrdom and sainthood. Protestant reformers professed that providential power over daily human lif...

    $444.00

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  • GREEN ORGANIC CHEMISTRY AND ITS INTERDISCIPLINARY APPLICATIONS
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    GREEN ORGANIC CHEMISTRY AND ITS INTERDISCIPLINARY APPLICATIONS
    VERA M. KOLB
    Green Organic Chemistry and Its Interdisciplinary Applications covers key developments in green chemistry and demonstrates to students that the developments were most often the result of innovative thinking. Using a set of selected experiments, all of which have been performed in the laboratory with undergraduate students, it demonstrates how to optimize and develop green exper...

    $1,199.00

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  • GREEN ORGANIC CHEMISTRY AND ITS INTERDISCIPLINARY APPLICATIONS
    ebook
    GREEN ORGANIC CHEMISTRY AND ITS INTERDISCIPLINARY APPLICATIONS
    VERA M. KOLB
    Green Organic Chemistry and Its Interdisciplinary Applications covers key developments in green chemistry and demonstrates to students that the developments were most often the result of innovative thinking. Using a set of selected experiments, all of which have been performed in the laboratory with undergraduate students, it demonstrates how to optimize and develop green exper...

    $1,199.00

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  • LA PSICOLOGÍA DE DIOS
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    LA PSICOLOGÍA DE DIOS
    DR. ERIC J. KOLB
    El Dr. Eric J. Kolb intenta responder las más profundas interrogantes que vinculan a la Psicología con la Religión, compartiendo su aprendizaje como científico y, sobre todo, las enseñanzas que pudo recoger a partir del diagnóstico de una enfermedad crónica que limitó sus capacidades físicas. Desde la óptica científica, plasma su conocimiento sobre los procesos emocionales, los...

    $172.00

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  • NEUROPSICOLOGIA HUMANA 7AED.
    NEUROPSICOLOGIA HUMANA 7AED.
    KOLB
    Agotado

    $2,730.00