Búsqueda de LIBROS DEL AUTOR: aaron c t smith

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  • THE VALUE OF SPORT
    ebook
    THE VALUE OF SPORT
    BOB STEWART / AARON C.T. SMITH
    This concise and thought-provoking book examines the myths and realities surrounding the value of sport. It asks a fundamental question: what is it about sport that leads to grand claims about its supposed capacity to do so many good things for society? Examining the evidence from sport around the world, at all levels, the book challenges the commonly held, uncritical assumptio...

    $640.00

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  • RESEARCH METHODS FOR SPORT MANAGEMENT
    ebook
    RESEARCH METHODS FOR SPORT MANAGEMENT
    JAMES SKINNER / AARON C.T. SMITH / DANIEL READ / LAUREN M. BURCH / JACQUELINE MUELLER
    Now in a fully revised and updated second edition, Research Methods for Sport Management provides a complete introduction to qualitative, quantitative, and mixed methods for sport management students and practitioners. Full of real-world case studies, data, and examples, and including international perspectives throughout this book to help the reader understand the challenges o...

    $1,500.00

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  • INTRODUCTION TO SPORT MARKETING
    ebook
    INTRODUCTION TO SPORT MARKETING
    AARON C.T. SMITH / CONSTANTINO STAVROS / JAMES SKINNER / ANDREA N. GEURIN / LAUREN M. BURCH
    Now in a fully revised and updated third edition, Introduction to Sport Marketing is a clear, straightforward, and concise introduction to the theory and practice of sport marketing, and the only sport marketing textbook you will ever need. Built around a step-by-step framework for developing effective sport marketing plans, and full of real-world, international cases, data, an...

    $1,460.00

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  • WADA, THE WORLD ANTI-DOPING AGENCY
    ebook
    WADA, THE WORLD ANTI-DOPING AGENCY
    DANIEL READ / JAMES SKINNER / DANIEL LOCK / AARON C.T. SMITH
    Examining the legitimacy of the World Anti-Doping Agency, this book offers a critical analysis of the anti-doping system and the social and behavioural processes that shape policy, asking why the current system is failing. Featuring in-depth, contemporary case studies from around the world, including the whereabouts system; Lance Armstrong; therapeutic use exemptions; the Essen...

    $1,160.00

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  • QUALITATIVE RESEARCH IN SPORT MANAGEMENT
    ebook
    QUALITATIVE RESEARCH IN SPORT MANAGEMENT
    JAMES SKINNER / ALLAN EDWARDS / AARON C.T. SMITH
    Good qualitative research can help sport management researchers and industry professionals solve difficult problems and better understand their organisations, stakeholders and performance. Now in a fully revised and extended new edition, this book is a user-friendly introduction to qualitative methods in sport management. Covering the full research process from research plannin...

    $1,380.00

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  • SPORT BRANDING INSIGHTS
    ebook
    SPORT BRANDING INSIGHTS
    CONSTANTINO STAVROS / AARON C.T. SMITH
    In a sporting world dominated by media and money, an understanding of sport branding is an essential skill for any sport manager. Success means being able to ‘brand’ – and therefore differentiate – a sport club, player, code, or event in a highly competitive entertainment market. For anyone seeking to understand or manage sport, this book offers an immediate and salient insight...

    $640.00

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  • THE PSYCHOLOGY OF SPORTS FANS
    ebook
    THE PSYCHOLOGY OF SPORTS FANS
    AARON C.T. SMITH
    Why are so many people committed to sports? Why are they so committed? Why do fans remain loyal when this seems illogical and counter-intuitive? The Psychology of Sports Fans explains the intricate psychological foundations of sports fandom, exploring why sports hold such emotional power across cultures and demographics. This book uncovers how sports provide meaning, identity, ...

    $400.00

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