Búsqueda de LIBROS DEL AUTOR: adel i el ansary

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  • MARKETING CHANNEL STRATEGY
    ebook
    MARKETING CHANNEL STRATEGY
    ROBERT PALMATIER / LOUIS W. STERN / ADEL I. EL-ANSARY
    Marketing Channel Strategy: An Omni-Channel Approach is the first book on the market to offer a completely unique, updated approach to channel marketing. Palmatier and Sivadas have adapted this classic text for the modern marketing reality by building a model that shows students how to engage customers across multiple marketing channels simultaneously and seamlessly. The omni-c...

    $2,540.00

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