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  • ADVANCES IN TOURISM DESTINATION MARKETING
    ebook
    ADVANCES IN TOURISM DESTINATION MARKETING
    KOZAK, METIN / GNOTH, JUERGEN / ANDREU, LUISA L.A
    This volume provides original insight into the operational opportunities, challenges and constraints in managing Tourism Destination Marketing. It explores how the various tourist destination systems including tourist, places (as seen by the tourist), public and private tourism organisations and the social and physical environment can effectively communicate and co operate toge...

    $1,420.00

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