Búsqueda de LIBROS DEL AUTOR: andrew billings

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  • SPORT, MEDIA AND MEGA-EVENTS
    ebook
    SPORT, MEDIA AND MEGA-EVENTS
    LAWRENCE A. WENNER AND ANDREW C. BILLINGS
    Bringing together many of the most influential scholars in sport and media studies, this book examines the diverse ways that media influences our understanding of the world’s most important sport events, dubbed sports mega-events. It sheds new light on how these events have been changed by the media, and have, in turn, adapted to media to further their brand’s cultural influenc...

    $1,399.00

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  • DEFINING SPORT COMMUNICATION
    ebook
    DEFINING SPORT COMMUNICATION
    ANDREW C. BILLINGS
    Defining Sport Communication is a comprehensive resource addressing core topics and issues, including humanistic, organizational, relational, and mediated approaches to the study of sport communication. It provides foundational work in sport communication for students and scholars, reflecting the abundance of research published in recent years and the ever-increasing interest i...

    $1,279.00

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  • THE FANTASY SPORT INDUSTRY
    ebook
    THE FANTASY SPORT INDUSTRY
    ANDREW BILLINGS / BRODY RUIHLEY
    Fantasy sport has become big business. Recent estimates suggest that there as many as 33 million fantasy sport participants in the US alone, spending $3bn annually, with many millions more around the world. This is the first in-depth study of fantasy sport as a cultural and social phenomenon and a significant and growing component of the contemporary sports economy. This book p...

    $1,399.00

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  • SPORTS MEDIA
    ebook
    SPORTS MEDIA
    ANDREW C. BILLINGS
    Looking toward a future with increasingly hybridized media offerings, Sports Media: Transformation, Integration, Consumption examines sports media scholarship and its role in facilitating understanding of the increasingly complex world of sports media. Acknowledging that consumer demand for sports media content has influenced nearly every major technology innovation of the past...

    $1,279.00

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  • OLYMPIC MEDIA
    ebook
    OLYMPIC MEDIA
    ANDREW BILLINGS
    Located in the United States, NBC (National Broadcasting Company) is the biggest and most powerful Olympic network in the world, having won the rights to televise both the Summer and the Winter Olympic Games. By way of attracting more viewers of both sexes and all ages and ethnicities than any other sporting event, and through the production of breathtaking spectacles and absor...

    $1,439.00

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  • OLYMPIC TELEVISION
    ebook
    OLYMPIC TELEVISION
    ANDREW C. BILLINGS / JAMES R. ANGELINI / PAUL J. MACARTHUR
    As the Olympic spectacle grows, broadcast coverage becomes bigger, more complex, and more sophisticated. Part sporting event, part reality show, and part global festival, the Olympics can be seen as both intensely nationalistic and a celebration of a shared sense of international community. This book sheds new light on how the Olympic experience has been shaped by television an...

    $979.00

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