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  • THE POLITICAL ECONOMY OF CITY BRANDING
    ebook
    THE POLITICAL ECONOMY OF CITY BRANDING
    ARI-VEIKKO ANTTIROIKO
    Globalization affects urban communities in many ways. One of its manifestations is increased intercity competition, which compels cities to increase their attractiveness in terms of capital, entrepreneurship, information, expertise and consumption. This competition takes place in an asymmetric field, with cities trying to find the best possible ways of using their natural and c...

    $1,320.00

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