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  • FOOD MARKETING AND LABELLING
    ebook
    FOOD MARKETING AND LABELLING
    DEBASISH BISWAS / DEBARUN CHAKRABORTY / ATANU MANNA
    This book provides in-depth coverage of the interconnection among food marketing, labelling, and technology to enhance consumers’, practitioners’, and scholars’ understanding of the modern food market. In 14 chapters, it explores the marketing, labelling, and technological aspects of the food industry. It briefly discusses crucial aspects of food marketing, from consumer prefer...

    $2,800.00

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