Búsqueda de LIBROS DEL AUTOR: bob mckercher

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  • THE INTERNET AND TRAVEL AND TOURISM EDUCATION
    ebook
    THE INTERNET AND TRAVEL AND TOURISM EDUCATION
    BOB MCKERCHER / GARY WILLIAMS / WILLIAM CHERNISH
    Design and implement successful Web-based courses!This wide-ranging book discusses both the micro and macro aspects of using the Internet to enhance your travel and tourism curriculum. The Internet and Travel and Tourism Education offers useful insights for both novices and experienced users. With these suggestions, you can use online resources to contribute to your class objec...

    $1,340.00

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  • CULTURAL TOURISM
    ebook
    CULTURAL TOURISM
    HILARY DU CROS / BOB MCKERCHER
    Cultural Tourism remains the only book to bridge the gap between cultural tourism and cultural and heritage management. The first edition illustrated how heritage and tourism goals can be integrated in a management and marketing framework to produce sustainable cultural tourism. The current edition takes this further to base the discussion of cultural tourism in the theory and ...

    $1,420.00

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  • SEX AND TOURISM
    ebook
    SEX AND TOURISM
    KAYE SUNG CHON / THOMAS BAUER / BOB MCKERCHER
    Explore the complex relationship between tourism and intimacy in this new book with a worldwide perspective! With a unique combination of academic and personal accounts, Sex and Tourism: Journeys of Romance, Love, and Lust takes you behind the scenes with motel owners, adventure travel guides, backpackers, and others working on all sides of the international tourism industry. T...

    $1,420.00

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  • CULTURAL TOURISM
    ebook
    CULTURAL TOURISM
    BOB MCKERCHER / HILARY DU CROS
    Examine cultural tourism issues from both sides of the industry!Unique in concept and content, Cultural Tourism: The Partnership Between Tourism and Cultural Heritage Management examines the relationship between the sectors that represent opposite sides of the cultural tourism coin. While tourism professionals assess cultural assets for their profit potential, cultural heritage...

    $1,800.00

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  • CULTURAL TOURISM
    ebook
    CULTURAL TOURISM
    HILARY DU CROS / BOB MCKERCHER / CHIN EE ONG
    Cultural Tourism remains the only book to bridge the gap between cultural tourism and arts/heritage management. Previous editions explored how heritage and tourism goals can be integrated in a management and marketing framework to produce sustainable cultural tourism. The current edition takes this further to examine cultural tourism as it encounters the shocks and disruptions ...

    $1,480.00

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