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  • STRATEGIC WRITING
    ebook
    STRATEGIC WRITING
    CHARLES MARSH / DAVID W. GUTH / BONNIE POOVEY SHORT
    This practical, multidisciplinary text teaches high-quality public relations and media writing with clear, concise instructions for more than 40 types of documents. Strategic Writing takes a reader-friendly "recipe" approach to writing in public relations, advertising, sales and marketing, and other business communication contexts, illustrated with examples of each type of docu...

    $2,200.00

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