Búsqueda de LIBROS DEL AUTOR: brian mathews

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  • MARKETING TODAY'S ACADEMIC LIBRARY
    ebook
    MARKETING TODAY'S ACADEMIC LIBRARY
    BRIAN MATHEWS
    In Marketing Today’s Academic Library, Brian Mathews uses his vast experience to speak directly to the academic library practitioner about matching services with user needs. This book proposes new visions and ideas, challenging the traditional way of thinking and providing a framework to target users more precisely.Most library marketing intended for undergraduates promotes the...

    $706.75

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