Búsqueda de LIBROS DEL AUTOR: brian s silverman

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  • MEDIAWRITING
    ebook
    MEDIAWRITING
    DEBORAH A. SILVERMAN / BRIAN S. MEYER / JOE MARREN / W. RICHARD WHITAKER / RONALD D. SMITH / JANET E. RAM
    Accessible and engaging, this book is an invaluable resource for students planning to enter the dynamic and changing world of media writing. Drawing on a wealth of real-world examples and featuring helpful "How To" boxes throughout, MediaWriting explains the various styles of writing for print, broadcast, online, social media, public relations, and multimedia outlets. Expanded ...

    $2,100.00

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  • TECHNOLOGICAL RESOURCES AND THE LOGIC OF CORPORATE DIVERSIFICATION
    ebook
    TECHNOLOGICAL RESOURCES AND THE LOGIC OF CORPORATE DIVERSIFICATION
    BRIAN S SILVERMAN
    This impressive book sees the author applying and extending the resource based view of the firm to explain and predict the strategy of corporate diversification.Technological Resources and the Logic of Corporate Diversification is an original and authoritative book that will be extremely useful to academics and students in such disciplines as busin ...

    $1,240.00

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