Búsqueda de LIBROS DEL AUTOR: bruce mccarthy

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  • ALIGNED
    ebook
    ALIGNED
    BRUCE MCCARTHY / MELISSA APPEL
    Product management naturally incorporates empathy, psychology, and thinking outside the box in pursuit of the best design for products. But how often do you apply those same skills to your relationships with people in your company? By breaking the art of stakeholder management into simple lessons and frameworks, this practical book shows product managers how to manage the cruci...

    $521.00

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  • PRODUCT ROADMAPS RELAUNCHED
    ebook
    PRODUCT ROADMAPS RELAUNCHED
    C. TODD LOMBARDO / BRUCE MCCARTHY / EVAN RYAN / MICHAEL CONNORS
    A good product roadmap is one of the most important and influential documents an organization can develop, publish, and continuously update. In fact, this one document can steer an entire organization when it comes to delivering on company strategy. This practical guide teaches you how to create an effective product roadmap, and demonstrates how to use the roadmap to align stak...

    $401.00

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