Búsqueda de LIBROS DEL AUTOR: christoph h loch

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  • HANDBOOK OF NEW PRODUCT DEVELOPMENT MANAGEMENT
    ebook
    HANDBOOK OF NEW PRODUCT DEVELOPMENT MANAGEMENT
    CHRISTOPH H. LOCH
    Managing new product development is a key area of management, straddling strategy, innovation and entrepreneurship and macro-organizational behaviour. All of the contributorsin the Handbook of New Product Developmentare are well-known and leading exponents to theory of New Product Development and to methods used in practice. They draw upon their experience and work to offer a c...

    $2,800.00

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