Búsqueda de LIBROS DEL AUTOR: danny moss

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  • ABSOLUTE ESSENTIALS OF PUBLIC RELATIONS
    ebook
    ABSOLUTE ESSENTIALS OF PUBLIC RELATIONS
    DANNY MOSS / BARBARA DESANTO
    Absolute Essentials of Public Relations offers a valuable quick-start introduction to the many facets and forms of public relations theory and practice. It explores contemporary public relations through multiple lenses by focusing on what public relations essentially comprises, how it has come into existence, what contexts public relations works within, what tools and technique...

    $640.00

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  • PERSPECTIVES ON PUBLIC RELATIONS RESEARCH
    ebook
    PERSPECTIVES ON PUBLIC RELATIONS RESEARCH
    DANNY MOSS / DEJAN VERCIC / GARY WARNABY
    The practice and study of public relations has grown significantly within Europe over the past decade, yet as a discipline, it remains a relatively unexplored field. This volume of papers brings together contributions from some of the leading international public relations academics and practitioners who provide valuable insights into the theories underpinning current public re...

    $1,600.00

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  • PUBLIC RELATIONS
    ebook
    PUBLIC RELATIONS
    DANNY MOSS / BARBARA DESANTO
    Taking a managerial perspective, this book explores public relations and its role in the wider organizational world. Contributors explore a variety of contexts in which the relevance of understanding these two interlinking domains is so paramount, such as corporate branding and reputation, government relations and community communications, as well as drawing on experise of lega...

    $2,381.65

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