Búsqueda de LIBROS DEL AUTOR: dave munn

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  • A PRACTITIONER'S GUIDE TO ACCOUNT-BASED MARKETING
    BEV BURGESS / DAVE MUNN
    As some of today's major and complex companies are worth more than the GDPs of some countries, traditional marketing approaches, such as glossy corporate campaigns, will have limited returns. Account-based marketing, also known as client-centric marketing, treats important individual accounts as markets in their own right, to help strengthen relationships, build reputation, and...

    $979.00