Búsqueda de LIBROS DEL AUTOR: david m jones

8 resultados

  • BASIC PRINCIPLES OF CIVIL LAW IN CHINA
    DAVID M JONES
    This is an abridged translation of the principal Chinese textbook on civil law, which was published as part of the restructuring of China's legal system following the Third Plenum of the Chinese Communist Party in late 1978. Because the closest thing China has to a civil code - the General Provisions of Civil Law enacted in 1986 - is very incomplete, this treatise is an authori...

    $4,500.00

  • AUTOMOTIVE ELECTRICITY AND ELECTRONICS
    DAVID M. JONES / KIRK VANGELDER
    Suitable for students with no experience in electricity and electronics, this volume in the CDX Master Automotive Technician Series introduces students to the basic skills and tools they need to perform electrical diagnosis in the shop. Utilizing a “strategy-based diagnostics” approach, this book helps students master technical trouble-shooting in order to properly resolve the ...

    $1,108.75

  • THE GREAT MARKET DEBATE IN SOVIET ECONOMICS: AN ANTHOLOGY
    DAVID M JONES / WILLIAM MOSKOFF
    The most agonizing and protracted of all the Soviet reform debates has been the debate over economic reform. This anthology of essays and roundtables from party, professional and literary journals surveys the key issues in the market debate. ...

    $860.00

  • EDUCATION AND SOCIETY IN THE NEW RUSSIA
    DAVID M JONES
    This survey of the changes in education and socialization in the former USSR examines the institutions that are shaping the first post-Soviet generation. Chapters provide reports on such questions as diversification and the development of independent schools, curriculum reform and democratization. ...

    $700.00

  • WHEN ADS WORK
    DAVID M JONES
    The "accepted wisdom" in advertising is that ad campaigns are good for building brand recognition and good will, but not for immediate sales impact. "When Ads Work" argues the opposite - that well-planned and well-executed advertising campaigns can and should have an immediate impact on sales. Featuring numerous examples from recent ad campaigns, the new edition of this popular...

    $1,760.00

  • THE COURSE OF HUMAN HISTORY:
    JOHAN GOUDSBLOM / DAVID M JONES / STEPHEN MENNELL
    This text explores four major features of human society in their ecological and historical context: the origins of priests and organised religion; the rise of military men in an agrarian society; economic expansion and growth; and civilising and decivilising trends over time. ...

    $1,160.00

  • WHAT'S IN A NAME?
    DAVID M JONES / JAN S. SLATER
    This is a completely rewritten and updated version of one of the true classic books in the field of marketing and advertising. What's in a Name? Advertising and the Concept of Brands analyzes brands from the point of view of modern marketing theory. It deals in detail with the role of advertising in creating, building, and maintaining strong brands - the lifeblood of any long-t...

    $1,420.00

  • OXYGEN UPTAKE KINETICS IN SPORT, EXERCISE AND MEDICINE
    ANDREW M. JONES / DAVID C. POOLE
    Despite its crucial importance, scientists interested in the limitations of human physical performance have only just started to give the field of oxygen uptake kinetics the attention it deserves. Understanding the principal determinant of the oxygen uptake kinetics is fundamental to improving human performance or the quality of life. This book provides a detailed overview of t...

    $1,600.00