Búsqueda de LIBROS DEL AUTOR: david shilbury

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  • SPORT MANAGEMENT IN AUSTRALIA
    ebook
    SPORT MANAGEMENT IN AUSTRALIA
    DAVID SHILBURY / PAMM PHILLIPS / ADAM KARG / KATIE ROWE / HUNTER FUJAK
    This is the only book to introduce the history, organisation, management and development of sport in Australia. Now in a fully revised and updated sixth edition, it is the perfect foundation text for anybody looking to understand the policies, processes and practices that help maintain Australia’s position as a powerhouse of global sport. This book outlines trends in participat...

    $979.00

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  • STRATEGIC SPORT MARKETING
    ebook
    STRATEGIC SPORT MARKETING
    ADAM KARG / DAVID SHILBURY / HANS WESTERBEEK / DANIEL C FUNK / MICHAEL L. NARAINE
    The fifth edition of Strategic Sport Marketing integrates sport marketing frameworks, theory and practical cases to show students and practitioners how to develop and execute successful sport marketing strategies. The book explains contemporary sport markets, consumer behaviour, marketing strategies and best practices in sport marketing in a clear, comprehensive and engaging wa...

    $1,239.00

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