Búsqueda de LIBROS DEL AUTOR: derek edwards

3 resultados

  • COMMON KNOWLEDGE (ROUTLEDGE REVIVALS)
    DEREK EDWARDS / NEIL MERCER
    First published in 1987, Common Knowledge offers a radical departure from the traditionally individualistic psychologies which have underpinned modern approaches to educational theory and practice. The authors present a study of education as the creation of ‘common knowledge’ or shared understanding between teacher and pupils. They show the presenting, receiving, sharing, contr...

    $1,420.00

  • CREATING PASSION BRANDS
    HELEN EDWARDS / DEREK DAY
    At the core of this book is an inspiring ideal: that for both commercial and social reasons, brands need the courage to stand for something, rather than responding to the latest consumer whim. Faced with crowded markets, flat growth and growing consumer cynicism, brand marketers are looking for ways to deepen the emotional connection between brands and consumers. Through interv...

    $699.00

  • DISCOURSE AND COGNITION
    DEREK EDWARDS
    `For those already familiar with discursive work it will be a joy - Edwards writes with enormous clarity and insight. For psychologists whose work involves an understanding of the relations between language and cognition this book will be essential reading.... This is a demanding book that will repay close attention. It can also be dipped into as a resource for the brilliant re...

    $2,130.95