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  • HANDBOOK OF ATTITUDES, VOLUME 2: APPLICATIONS
    DOLORES ALBARRACÍN
    Attitudes are evaluations of people, places, things, and ideas. They help us to navigate through a complex world. They provide guidance for decisions about which products to buy, how to travel to work, or where to go on vacation. They color our perceptions of others. Carefully crafted interventions can change attitudes and behavior. Yet attitudes, beliefs, and behavior are ofte...

    $3,400.00