Búsqueda de LIBROS DEL AUTOR: eric n berkowitz

3 resultados

eric n berkowitz Eliminar filtro Quitar filtros
  • ESSENTIALS OF HEALTH CARE MARKETING
    ebook
    ESSENTIALS OF HEALTH CARE MARKETING
    ERIC N. BERKOWITZ
    Essentials of Health Care Marketing, Fifth Edition provides students with a foundational knowledge of the principles of marketing and their particular application in health care. Offering an engaging and accessible approach, the Fifth Edition of this highly current text offers new content on social media and digital marketing, a thorough consideration of ethics, and additional ...

    $481.39

    Ver detalle
  • HEALTH CARE MARKET STRATEGY
    ebook
    HEALTH CARE MARKET STRATEGY
    STEVEN G. HILLESTAD / ERIC N. BERKOWITZ
    Health Care Market Strategy: From Planning to Action, Fifth Edition, a standard reference for nearly 20 years, bridges the gap between marketing theory and implementation by showing you, step-by-step, how to develop and execute successful marketing strategies using appropriate tactics. Put the concepts you learned in introductory marketing courses into action using the authors’...

    $467.96

    Ver detalle
  • ESSENTIALS OF HEALTH CARE MARKETING, FOURTH EDITION
    ebook
    ESSENTIALS OF HEALTH CARE MARKETING, FOURTH EDITION
    ERIC N. BERKOWITZ
    New Fifth Edition of Essentials of Health Care Marketing coming in March 2021. Essentials of Health Care Marketing, Fourth Edition will provide your students with a foundational knowledge of the principles of marketing and their particular application in health care. Moreover, the text offers a perspective on how these principles must shift in response to the changing environme...

    $534.58

    Ver detalle