Búsqueda de LIBROS DEL AUTOR: federica ferrari

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  • METAPHOR AND PERSUASION IN STRATEGIC COMMUNICATION
    ebook
    METAPHOR AND PERSUASION IN STRATEGIC COMMUNICATION
    FEDERICA FERRARI
    This groundbreaking work adopts an alternative metaphor-based approach to challenge, unpack, and redefine our understanding of persuasion and strategic communication and the extents to which they shape political discourse. The book’s theoretical and methodological grounding in metaphor allows for an alternative perspective on strategic communication but also a robust discussion...

    $1,280.00

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