Búsqueda de LIBROS DEL AUTOR: francesca di pietro

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  • ENTREPRENEURIAL FINANCE, CROWDFUNDING, AND LANGUAGE
    ebook
    ENTREPRENEURIAL FINANCE, CROWDFUNDING, AND LANGUAGE
    FRANCESCA CAPO / FRANCESCA DI PIETRO
    Considering language a relevant strategic instrument that entrepreneurs and managers can use to seek external resources, this book investigates and discusses whether and under which conditions language strategies can facilitate entrepreneurs’ social support and legitimation as well as access to external resources. This book systematically integrates language into the entreprene...

    $1,160.00

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  • CROWDFUNDING FOR ENTREPRENEURS
    ebook
    CROWDFUNDING FOR ENTREPRENEURS
    FRANCESCA DI PIETRO
    This is the first book of its kind to systematically integrate crowdfunding in the entrepreneurial finance research field and extend the current debate to show how crowdfunding can be leveraged as a strategic tool to grow new ventures. Utilising original empirical evidence of companies that have raised funds via crowdfunding, it discusses the value-added services that the crowd...

    $1,160.00

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