Búsqueda de LIBROS DEL AUTOR: gareth j harvey

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  • APPLIED CONSUMER PSYCHOLOGY
    ebook
    APPLIED CONSUMER PSYCHOLOGY
    GARETH J HARVEY
    Understanding the psychological elements of consumer behaviour is key for marketing success. This practical textbook for undergraduate and postgraduate students will enable them to apply this knowledge across marketing tasks. Applied Consumer Psychology is ideal for students of consumer psychology, specifically at final year undergraduate and postgraduate levels. It is structur...

    $999.00

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