Búsqueda de LIBROS DEL AUTOR: geoffrey lancaster

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  • ESSENTIALS OF MARKETING MANAGEMENT
    GEOFFREY LANCASTER / LESTER MASSINGHAM
    The overall success of an organization is dependent on how marketing is able to inform strategy and maintain an operational focus on market needs. With an array of examples and case studies from around the world, Lancaster and Massingham's vital study offers an alternative to the traditional American focused teaching materials currently available. This second edition has been f...

    $1,900.00

  • WORD FREQUENCIES IN WRITTEN AND SPOKEN ENGLISH
    GEOFFREY LEECH / PAUL RAYSON / ANDREW (ALL OF LANCASTER UNIVERSITY) WILSON
    Word Frequencies in Written and Spoken English is a landmark volume in the development of vocabulary frequency studies. Whereas previous books have in general given frequency information about the written language only, this book provides information on both speech and writing. It not only gives information about the language as a whole, but also about the differences between s...

    $2,120.00