Búsqueda de LIBROS DEL AUTOR: georg august krentzel

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  • STRATEGIC SHOPPER MARKETING
    GEORG AUGUST KRENTZEL
    Strategic Shopper Marketing provides a uniquely strategic perspective on the “anything, anywhere, anytime” retail revolution. Following the principles set out by leading global consultant Georg August Krentzel, a practitioner can connect shopper marketing principles with strategic concerns, aligning it with other disciplines like marketing, sales and distribution to connect the...

    $980.00