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  • THE RETAIL VALUE CHAIN
    ebook
    THE RETAIL VALUE CHAIN
    SAMI FINNE / HANNA SIVONEN
    The Retail Value Chain analyses the changes in the retail industry such as internationalization and consolidation and looks at the strategic options open to companies. It covers retail structures, efficient consumer response, partnerships in retail value chains, demand management, store operations, IT trends, loyalty programmes, shopper information sharing and more. In addition...

    $849.00

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