Búsqueda de LIBROS DEL AUTOR: hans westerbeek

4 resultados

hans westerbeek Eliminar filtro Quitar filtros
  • INTERNATIONAL SPORT BUSINESS
    ebook
    INTERNATIONAL SPORT BUSINESS
    HANS WESTERBEEK / ADAM KARG
    International Sport Business: Current Issues, Future Directions offers a contemporary and forward-looking survey of the global sport industry, introducing the key themes, trends and critical issues that will impact decision-making and strategy in sport business in the coming decade and beyond. Against a background of globalisation, disruption and social change, the book explore...

    $1,039.00

    Ver detalle
  • STRATEGIC SPORT MARKETING
    ebook
    STRATEGIC SPORT MARKETING
    ADAM KARG / DAVID SHILBURY / HANS WESTERBEEK / DANIEL C FUNK / MICHAEL L. NARAINE
    The fifth edition of Strategic Sport Marketing integrates sport marketing frameworks, theory and practical cases to show students and practitioners how to develop and execute successful sport marketing strategies. The book explains contemporary sport markets, consumer behaviour, marketing strategies and best practices in sport marketing in a clear, comprehensive and engaging wa...

    $1,239.00

    Ver detalle
  • MANAGING SPORT FACILITIES AND MAJOR EVENTS
    ebook
    MANAGING SPORT FACILITIES AND MAJOR EVENTS
    ERIC C. SCHWARZ / HANS WESTERBEEK / DONGFENG LIU / PAUL EMERY / PAUL TURNER
    Sport events are inextricably linked to the places in which they are hosted. High-profile events require high-quality venues, and the proper management of facilities is crucial to their success. Now in a fully revised and updated new edition, Managing Sport Facilities and Major Events is still the only textbook to introduce the fundamentals of sport facility and event managemen...

    $1,499.00

    Ver detalle
  • AUSTRALIAN SPORT - BETTER BY DESIGN?
    ebook
    AUSTRALIAN SPORT - BETTER BY DESIGN?
    BOB STEWART / MATTHEW NICHOLSON / AARON SMITH / HANS WESTERBEEK
    Australians have invested an enormous amount of emotional and physical capital in their sporting systems and structures. While Australian sport has many times been dissected from a historical and cultural perspective, there is little detailed analysis of sport's relationship with government. The book focuses on sport policy, and examines the ways in which government has affecte...

    $1,939.00

    Ver detalle