Búsqueda de LIBROS DEL AUTOR: herbert woratschek

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  • VALUE CO-CREATION IN SPORT MANAGEMENT
    ebook
    VALUE CO-CREATION IN SPORT MANAGEMENT
    HERBERT WORATSCHEK
    This book offers new insights into value co-creation in the context of sport management. Based on recent developments in academia (e.g. service-dominant logic) and empirical evidence, it highlights the significance of customers and other firms and organisations (service networks) for the creation of high quality products and services. Five articles shed more light on various as...

    $1,320.00

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