Búsqueda de LIBROS DEL AUTOR: holli a semetko

2 resultados

  • POLITICAL CAMPAIGNING IN REFERENDUMS
    HOLLI A. SEMETKO / CLAES H. DE VREESE
    This book reviews the research on campaigns and elections and investigates the effects of campaigning in referendums, drawing on panel survey data, media content data, focus groups, and interviews with journalists and campaign managers. The authors argue that the media coverage not only influences public perceptions of the campaign, the referendum issue and the party leaders, b...

    $1,320.00

  • ON MESSAGE
    PIPPA NORRIS / JOHN CURTICE / DAVID SANDERS / MARGARET SCAMMELL / HOLLI A SEMETKO
    To what extent are the techniques of campaigning and media management critical to the outcome of modern elections? This book brings together a group of leading scholars to provide a comprehensive analysis of the role and impact of political communications during election campaigns. They set the context of election campaigning in Britain, and the methodology used to undertand me...

    $2,041.41