Búsqueda de LIBROS DEL AUTOR: ian yeoman

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  • FESTIVAL AND EVENTS MANAGEMENT
    ebook
    FESTIVAL AND EVENTS MANAGEMENT
    IAN YEOMAN
    Festival and Events Management: an international perspective is a unique text looking at the central role of events management in the cultural, tourism and arts industries. With international contributions from industry and academia, the text looks at the following: * Events & cultural environments * Managing the arts & leisure experience * Marketing, policies and strategies of...

    $2,000.00

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  • TOMORROW'S TOURIST: SCENARIOS & TRENDS
    ebook
    TOMORROW'S TOURIST: SCENARIOS & TRENDS
    IAN YEOMAN
    By 2030, China will be the world’s largest tourism destination, holidays in Outer Space will be the ultimate luxury experience, extreme Swedish ironing will be an Olympic Sport, embedded technologies will be the norm in future tourists and skiing in the Alps will be no more. These are some of the changes that will occur between now and 2030 that will change world tourism. Tomor...

    $1,460.00

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  • QUALITY ISSUES IN HERITAGE VISITOR ATTRACTIONS
    ebook
    QUALITY ISSUES IN HERITAGE VISITOR ATTRACTIONS
    IAN YEOMAN
    * Quality as a tool for success*Covers a diverse range of quality issues and theories in the context of heritage attractions* Well-respected international contributor team of academics and practitionersHeritage Tourism is the fastest growing component of the tourism market. Tourists have more choices than ever and their past experiences and future expectations make them even mo...

    $1,480.00

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