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  • NEW STRATEGIES IN HIGHER EDUCATION MARKETING
    ebook
    NEW STRATEGIES IN HIGHER EDUCATION MARKETING
    JAMES A BURNS / THOMAS J HAYES
    With rising financial difficulties and declining enrollments, many colleges and universities are finding that they need new and better ways to present and promote themselves to potential students and the general public. New Strategies in Higher Education Marketing contains practical, “how-to” applications of marketing thought and theory for the higher education environment. Wri...

    $1,420.00

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