Búsqueda de LIBROS DEL AUTOR: jarol b manheim

4 resultados

  • ALL OF THE PEOPLE, ALL OF THE TIME
    JAROL B. MANHEIM
    This book is about the uses and abuses of political communication in contemporary American society, employing numerous anecdotes and examples and drawings upon the latest research and theories of communication and political science in America. ...

    $1,480.00

  • STRATEGY IN INFORMATION AND INFLUENCE CAMPAIGNS
    JAROL B. MANHEIM
    Information and influence campaigns are a particularly cogent example of the broader phenomenon we now term strategic political communication. If we think of political communication as encompassing the creation, distribution, control, use, processing and effects of information as a political resource, then we can characterize strategic political communication as the purposeful ...

    $1,460.00

  • BIZ-WAR AND THE OUT-OF-POWER ELITE
    JAROL B. MANHEIM
    This book tells the fascinating story of the reemergence of the American political left over the last quarter century in the form of the new Progressive Movement. Born out of Liberalism's crushing defeats at the hands of conservative strategists of the Reagan/Bush era, this new movement has cleverly reverse engineered the conservative's institutional networking strategy to plan...

    $700.00

  • THE DEATH OF A THOUSAND CUTS
    JAROL B. MANHEIM
    A corporate campaign is an organized assault on the reputation of a company that has offended some interest group. Although corporate campaigns often involve political, economic, and legal tactics, they are centered around the media, where protagonists attempt to redefine the image--and undermine the reputation--of the target company. It is a strategy most frequently employed b...

    $1,380.00