Búsqueda de LIBROS DEL AUTOR: jeff brooks

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  • THE MONEY-RAISING NONPROFIT BRAND
    ebook
    THE MONEY-RAISING NONPROFIT BRAND
    JEFF BROOKS
    Why commercial-style branding doesn't work for nonprofits—and what does Taking its cue from for-profit corporations, the nonprofit world has increasingly turned to commercial-style branding to raise profiles and encourage giving. But it hasn't worked. Written by a longtime industry insider, this book argues that branding strategies borrowed from for-profit companies hasn't just...

    $634.00

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  • WHY WELFARE STATES PERSIST
    ebook
    WHY WELFARE STATES PERSIST
    CLEM BROOKS / JEFF MANZA
    The world’s richer democracies all provide such public benefits as pensions and health care, but why are some far more generous than others? And why, in the face of globalization and fiscal pressures, has the welfare state not been replaced by another model? Reconsidering the myriad issues raised by such pressing questions, Clem Brooks and Jeff Manza contend here that public op...

    $525.39

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