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  • THE RETAILING READER
    ebook
    THE RETAILING READER
    ALLAN M. FINDLAY / LEIGH SPARKS / JOHN W. DAWSON
    Most of us think we know something about retailing: we shop, we buy, we consume. But retailing, perhaps more than any other economic sector, has been transformed fundamentally over the last thirty years, both economically and culturally. Featuring work from seminal theorists in the area and charting the development of retailing as an important discipline in its own right, this ...

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