Búsqueda de LIBROS DEL AUTOR: jon cope

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  • COMMUNICATING FASHION BRANDS
    ebook
    COMMUNICATING FASHION BRANDS
    EMILY HUGGARD / JON COPE
    This book demonstrates how fashion brands communicate, why the practice is significant within wider society and how it can be perceived as culturally meaningful. Enabling readers to connect the tools and techniques of communication with their theoretical underpinnings and historical antecedents, the book shows how these methods can be applied in practice. The authors utilise so...

    $1,120.00

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  • CREATIVITY IN PR AND COMMUNICATIONS
    ebook
    CREATIVITY IN PR AND COMMUNICATIONS
    JON COPE / STUART MAYELL
    How can creativity drive effective public relations and communications in today's dynamic business environment? Creativity in PR and Communications by Jon Cope and Stuart Mayell is an essential textbook designed for undergraduate and postgraduate students studying public relations and creative communication courses. It aligns directly with course outcomes by providing a structu...

    $999.00

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