Búsqueda de LIBROS DEL AUTOR: jones geoffrey

7 resultados

  • THE MAKING OF GLOBAL ENTERPRISES
    GEOFFREY JONES
    This volume provides new insights to the history of international business. The international group of authors, drawn from the United States, Canada, Britain and Japan, address two main themes: How has global business developed over the last century? And what has been its impact on host economies? These original and wide-ranging essays, prefaced by an extensive editorial introd...

    $1,420.00

  • ADDING VALUE (RLE MARKETING)
    JONES, GEOFFREY G. / MORGAN, NICHOLAS J.
    An international group of scholars, drawn from the United States, Europe and Australia and from a number of academic disciplines, explores the history of marketing in the food and drink industries, focusing on the meaning of brands, the ways in which they add value and the surrounding business strategies. ...

    $1,320.00

  • PLANNING AND POWER IN IRAN
    FRANCES BOSTOCK / GEOFFREY JONES
    An account of the career of Abol Hassan Ebtehaj. ...

    $4,500.00

  • ORGANISATIONAL CAPABILITY AND COMPETITIVE ADVANTAGE
    HARVEY, CHARLES / JONES, GEOFFREY
    First Published in 1992. Routledge is an imprint of Taylor & Francis, an informa company. ...

    $580.00

  • NEWS PARODY AND POLITICAL SATIRE ACROSS THE GLOBE
    BAYM, GEOFFREY / JONES, JEFFREY P.
    In recent years, the US fake news program The Daily Show with Jon Stewart has become a surprisingly important source of information, conversation, and commentary about public affairs. Perhaps more surprisingly, so-called 'fake news' is now a truly global phenomenon, with various forms of news parody and political satire programming appearing throughout the world. This collectio...

    $1,420.00

  • THE MULTINATIONAL TRADERS
    GEOFFREY G JONES
    This book is a detailed account of the evolution and theory of multinational trading companies. The book features contributions from an international selection of US, European and Asian economists and business historians which demonstrate the importance of trading companies in trade and investment flows in the world economy from the nineteenth century to the present. The author...

    $1,460.00

  • BANKS AS MULTINATIONALS (RLE BANKING & FINANCE)
    JONES, GEOFFREY
    This comparative, international study looks at origins and business strategies of multinational banks. A distinguished team of bankers and academics from the United States, Japan, Europe and Australia survey the evolution of multinational banks over time and suggest a conceptual framework in which this development can be understood. In-depth analyses of the multinational bankin...

    $1,320.00