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  • DATA-DRIVEN MARKETING STRATEGY
    ebook
    DATA-DRIVEN MARKETING STRATEGY
    KAMILA MILLER
    The comprehensive undergraduate guide to designing creative, data-driven marketing strategies.Data-Driven Marketing Strategy gives upper-level undergraduate students a comprehensive framework for turning marketing data into creative, evidence-based strategies that deliver measurable impact. Written by Kamila Miller, it helps students move beyond understanding metrics to interpr...

    $1,049.00

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