Búsqueda de LIBROS DEL AUTOR: kathleen s kelly

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  • FUND RAISING AND PUBLIC RELATIONS
    ebook
    FUND RAISING AND PUBLIC RELATIONS
    KATHLEEN S. KELLY
    This is the first scholarly work to place the function of fund raising within the field of public relations, redefining it as a specialization responsible for the management of communication between a charitable organization and its donor publics. Combining her academic interest in communication with her experience as a fund raiser, the author has produced one of the few critic...

    $1,380.00

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  • EFFECTIVE FUND-RAISING MANAGEMENT
    ebook
    EFFECTIVE FUND-RAISING MANAGEMENT
    KATHLEEN S. KELLY
    In a ground-breaking departure from existing works, almost all of which are how-to manuals based on anecdotal evidence, this is the first academic textbook on fund raising. By integrating practical knowledge with social science theory and research, it presents a comprehensive approach to the function, from its legal and ethical principles to the managerial process by which gift...

    $1,840.00

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