Búsqueda de LIBROS DEL AUTOR: keith glanfield

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  • BRAND TRANSFORMATION
    KEITH GLANFIELD
    To be of value to firms, branding must operate in the "real" world, not a theoretical one, unlocking latent commercial potential and delivering tangible business results. The imperative is to pragmatically change as you go, making simple branding changes that deliver a commercial difference. This radical new textbook combines best practice, research and theory to teach how to a...

    $1,340.00