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  • ORGANIZATIONAL PERCEPTION MANAGEMENT
    ebook
    ORGANIZATIONAL PERCEPTION MANAGEMENT
    KIMBERLY D. ELSBACH
    This book summarizes the research findings from the relatively new domain of study called "organizational perception management" (OPM). While perception management has been studied at the individual level since the 1960's, organization-level perception management was first examined in the 1980's in the context of corporate annual reports that focused on organizational standard ...

    $1,320.00

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