Búsqueda de LIBROS DEL AUTOR: lee edwards

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  • THE SAGE HANDBOOK OF PROMOTIONAL CULTURE AND SOCIETY
    ebook
    THE SAGE HANDBOOK OF PROMOTIONAL CULTURE AND SOCIETY
    LEE EDWARDS
    The Sage Handbook of Promotional Culture and Society critically examines the social, political, and cultural impact of promotional industries, including advertising, branding, public relations, strategic communication, and marketing communication.By adopting a global and inclusive approach to its subject, the Handbook champions marginalised voices and cross-...

    $2,184.67

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  • UNDERSTANDING PUBLIC RELATIONS
    ebook
    UNDERSTANDING PUBLIC RELATIONS
    LEE EDWARDS
    This book argues that public relations is not merely an organizational tool, but a powerful influence on social and political life. From carefully considered communication by multinational corporations, to government campaigns that manage public opinion, to the self-promotion of celebrities via social media, public relations is central to our individual and collective lives. Un...

    $1,396.76

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  • POWER, DIVERSITY AND PUBLIC RELATIONS
    ebook
    POWER, DIVERSITY AND PUBLIC RELATIONS
    LEE EDWARDS
    Power, Diversity and Public Relations addresses the lack of diversity in PR by revealing the ways in which power operates within the occupation to construct archetypal practitioner identities, occupational belonging and exclusion. It explores the ways in which the field is normatively constructed through discourse, and examines how the experiences of practitioners whose ethnici...

    $1,200.00

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  • PUBLIC RELATIONS, SOCIETY & CULTURE
    ebook
    PUBLIC RELATIONS, SOCIETY & CULTURE
    LEE EDWARDS
    Historically, public relations research has been dominated by organisational interests, treating the profession as a function to help organisations achieve their goals, and focusing on practice and processes first and foremost. Such research is valuable in addressing how public relations can be used more effectively by organisations and institutions, but has tended to neglect t...

    $1,120.00

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  • COASTING
    ebook
    COASTING
    JUDY BARNES / JOLANE EDWARDS / CAROLYN LEE GOODLOE / LAUREL WILSON
    "For me, it captures the character of the western North Carolina mountains." -Winston Groom, author of Forrest Gump Centering on Asheville and trekking out for sixty miles in all directions, this lighthearted, personal guide focuses on all the attractions of the region. Western North Carolina, bordering Virginia, Tennessee, and Georgia, attracts five million visitors annually. ...

    $251.00

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  • WILLIAM F. BUCKLEY JR.
    ebook
    WILLIAM F. BUCKLEY JR.
    LEE EDWARDS
    The modern-day Renaissance man who forged the conservative movement Noted conservative historian Lee Edwards, who knew William F. Buckley Jr. for more than forty years, delivers a much-needed intellectual biography of the man has been called “arguably the most important public intellectual in the United States in the past half century.” In this concise and compelling book, Edwa...

    $159.00

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  • JUST RIGHT
    ebook
    JUST RIGHT
    LEE EDWARDS
    Lee Edwards has been an active player in the modern conservative movement longer than anyone else. As the Daily Caller noted in a recent profile, Edwards “has lived conservative history like none other.” And he brings that history to life in Just Right.   This memoir is full of colorful stories from a man who has done it all in a remarkable, multifaceted career.   Just Right re...

    $179.00

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  • UNDERSTANDING COPYRIGHT
    ebook
    UNDERSTANDING COPYRIGHT
    BETHANY KLEIN / GILES MOSS / LEE EDWARDS
    Digital technology has forever changed the way media is created, accessed, shared and regulated, raising serious questions about copyright for artists and fans, media companies and internet intermediaries, activists and governments. Taking a rounded view of the debates that have emerged over copyright in the digital age, this book: Looks across a broad range of industries inclu...

    $1,378.85

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