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  • PROFILES IN SMALL BUSINESS
    ebook
    PROFILES IN SMALL BUSINESS
    MARGO ANDERSON / LOWELL R. JACOBSEN / GAVIN REID
    A new analytical approach to small firms' cases, which * Uses rich primary source data on modern small businesses * Combines business strategy and industrial organization * Presents detailed Profiles on diverse small businesses * Shows how successful small businesses achieve competitive advantage * Considers both extended rivalry and financial structure * Shows how to `ground' ...

    $860.00

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