Búsqueda de LIBROS DEL AUTOR: magnus carlsson

2 resultados

  • STRATEGIC SOURCING AND CATEGORY MANAGEMENT
    MAGNUS CARLSSON
    How is it possible to sell a kitchen at 30 per cent below market price? Why are hot dogs cheaper in IKEA than in the supermarket? How can IKEA sell the Lack table at half the price it was when it was launched 35 years ago and how can it be achieved with a substantial profit? Strategic Sourcing and Category Management examines how IKEA - and other cost leading companies - use ca...

    $1,299.00

  • STRATEGIC SOURCING AND CATEGORY MANAGEMENT
    MAGNUS CARLSSON
    Legendary for its purchasing strategies, IKEA revolutionised the thinking and execution of procurement departments across the world. Are you ready to learn the secrets of success of one of the most admired purchasing organizations in the world? Strategic Sourcing and Category Management examines how category management works in practice, drawing insight from IKEA. With over tw...

    $929.00