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  • MARKETING SCHOOLS, MARKETING CITIES
    ebook
    MARKETING SCHOOLS, MARKETING CITIES
    MAIA BLOOMFIELD CUCCHIARA
    Discuss real estate with any young family and the subject of schools is certain to come up—in fact, it will likely be a crucial factor in determining where that family lives. Not merely institutions of learning, schools have increasingly become a sign of a neighborhood’s vitality, and city planners have ever more explicitly promoted “good schools” as a means of attracting more ...

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