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  • UNDERSTANDING MARKETS AND STRATEGY
    ebook
    UNDERSTANDING MARKETS AND STRATEGY
    MALCOLM MORLEY
    In order to expand your business in existing and into new and diverse markets, it is vital that strategies and plans can be developed with realistic prospects of success. Understanding Markets and Strategy explains the context, meaning and value of markets. It shows you how to analyze them, develop appropriate strategies and respond appropriately to changing competitive dynamic...

    $1,049.00

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