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  • PROACTIVE MARKETING FOR THE NEW AND EXPERIENCED LIBRARY DIRECTOR
    ebook
    PROACTIVE MARKETING FOR THE NEW AND EXPERIENCED LIBRARY DIRECTOR
    MELISSA U.D. GOLDSMITH / ANTHONY J. FONSECA
    Academic libraries have continually looked for technological solutions to low circulation statistics, under-usage by students and faculty, and what is perceived as a crisis in relevance, seeing themselves in competition with Google and Wikipedia. Academic libraries, however, are as relevant as they have been historically, as their primary functions within their university missi...

    $1,050.00

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