Búsqueda de LIBROS DEL AUTOR: michael nicholson

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  • DIAGNOSING AND TREATING COMMON PROBLEMS IN PAEDIATRICS
    ebook
    DIAGNOSING AND TREATING COMMON PROBLEMS IN PAEDIATRICS
    MICHAEL ONEILL / MICHELLE MARY MCEVOY / ALF NICHOLSON
    This remarkable new guide is the first hybrid text of its kind that adopts the traditional method of medical education and fuses it with an evidence-based approach. It covers, in great detail, all of the common conditions seen in primary and secondary paediatrics. Skilfully designed for easy revision and reference, each chapter is devoted to a symptom, commencing with the objec...

    $1,760.00

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  • PRIMAL MARKETING
    ebook
    PRIMAL MARKETING
    MICHAEL NICHOLSON / SARAH HONG XIAO
    Drawing on 25 years of research, consultancy, and teaching experience in the fast-moving consumer goods sector, Primal Marketing reveals the hard-wired motives driving customer behaviour and the secrets of leveraging these to craft higher-impact marketing strategies. While markets, technologies, and media channels have transformed rapidly, the human mind that buys, chooses, and...

    $980.00