Búsqueda de LIBROS DEL AUTOR: michael r oppenheim

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  • MARKETING INFORMATION
    ebook
    MARKETING INFORMATION
    MICHAEL R. OPPENHEIM / WENDY DIAMOND MULCAHY
    Help your patrons create effective marketing research plans with this sourcebook! Marketing Information: A Strategic Guide for Business and Finance Libraries identifies and describes secondary published sources of information for typical marketing questions and research projects. Experts in the field offer a guided tour of the signposts and landmarks in the world of marketing i...

    $579.00

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