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  • RESPONSIBLE MARKETING FOR WELL-BEING AND SOCIETY
    ebook
    RESPONSIBLE MARKETING FOR WELL-BEING AND SOCIETY
    MICHAEL SAREN, LOUISE M. HASSAN, MIRIAM MCGOWAN, N. CRAIG SMITH, EMMA SURMAN AND ROHIT VARMAN
    This book provides an overview of recent and current research which defines and scopes the field of responsible marketing in one single edited book. It brings together diverse perspectives from contributors at Birmingham University, leading the academic development of knowledge of the subject, to contribute to the learning curriculum and reach out to those interested in improvi...

    $1,240.00

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