Búsqueda de LIBROS DEL AUTOR: michael silverstein

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  • INSOURCING INNOVATION
    ebook
    INSOURCING INNOVATION
    DAVID SILVERSTEIN / NEIL DECARLO / MICHAEL SLOCUM
    Innovation is central to business success, yet no other aspect of business is as frustrating and out of control. Instead of occurring in fits and starts and strokes of genius, innovation needs to become an all-the-time event that‘s measurable, reliable, predictable, streamlined, and effective. Structured innovation is a key goal for every organization whereby they more effectiv...

    $1,640.00

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  • CREATURES OF POLITICS
    ebook
    CREATURES OF POLITICS
    MICHAEL LEMPERT / MICHAEL SILVERSTEIN
    This analysis of campaign messaging and image-making is "a fascinating read and an illuminating look into the complex realm of political rhetoric" ( Publishers Weekly). It's a common complaint that a presidential candidate's style matters more than substance and that the issues have been eclipsed by mass-media-fueled obsession with a candidate's every slip, gaffe, and peccadill...

    $229.00

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